• 14:00-15:00

  Registration & Welcome Networking

• 15:00-15:20

  Official Opening Ceremony

  Opening Remarks by Vahram Mirakyan, Co-Founder and President of Mantashyants Business Club
  
  Topics to be addressed:
  -The vision and strategic direction of Mantashyants
  -The concept of “Armenian Business Without Borders”
  -The mission and core principles of the 40|10 Business Forum
  -New opportunities for the development of global business collaborations

• 15:20–16:05

  Main Panel Discussion

  Topic: “Armenian Business Without Borders”
  How to build sustainable growth systems and expand into global markets.
  
  Panel Participants:

  
  Vahram Mirakyan — Co-Founder and President of Mantashyants Business Club
  Bakur Melkonyan — Founder of ArtLunch
  Vahan Kerobyan — Founder of Menu.am, Former Minister of Economy of Armenia, Head of Mantashyants 100
  Grigori Minasyan — Managing Shareholder at AM Law Firm, Attorney
  Samvel Martirosyan — Co-Founder of ONEX
  Ruben Hayrapetyan — Co-Founder and Director of Matena International School
  
  Moderator: Sergey Usnunts — Founder of Skill Event Marketing

• 16:05-16:40

  Special Panel Discussion

  “Mantashyants from the Inside — How Real Business Connections Are Built”
  
  Real experiences of Mantashyants Business Club members, stories of business collaborations, investment opportunities, and success cases.

• 16:40 – 17:10

  Networking & Coffee Break

• 17:10 – 18:30

  BLOCK 1 — Parallel Professional Sessions

  Ararat 2 hall
  
  Block Topic: From Sales to Global Markets: Systems, Technologies, and Investment Assets
  
  Speakers & Topics:
  
  Grigori Yolyan - Head of Merchant Partnership Relations Department at IDBank
  Topic: “When Financial Technology Becomes a Sales Driver”
  
  Byuzand Mkrtichyan- Sales Management Expert, Head of Sales Promotion at Inecobank
  Topic: “How to Build a Strong Sales System: From Planning to Tools and Team Management”
  
  Levon Gasparyan- Partner and Deputy Director for Business Development at RED Invest Group
  Topic: “Armenian Real Estate as an International Network Business”

• 17:10-18:30

  BLOCK 1 — Parallel Professional Sessions

  Tigran Mets Hall
  Block Topic: The Mindset of a Winning Business
  
  Speakers & Topics:
  
  Edgar Karapetyan - Galaxy Group
  Topic: “Strategy in the Era of Digital Transformation”
  
  Nika Manukova- Signum Consulting Group
  Topic: “Quality Management or Quality of Management”
  
  Tigran Okhanyan- EcoVille Holding
  Topic: “From Builder to Investor: A Shift in Mindset”
  
  David Mkoyan- Elite Group
  Topic: “The Other Side of Decision-Making: Cognitive Biases”
  
  Hayk Margaryan- Executive Business Transformation Hub
  Topic: “5 Steps to Building a Business Operating System”
  
  Armen Ghazaryan — Beer Academy / Ethnograph / Epos
  Topic: “Effective Leadership”

• 17:10-18:30

  BLOCK 1 — Parallel Professional Sessions

  Ararat 1 Hall

  Block Topic: The Real Limits of Armenian Business Growth — From Mindset to Global Scaling
  
  Speakers & Topics:
  
  Samvel Gevorgyan-Founder of BSC Business Support Center
  Topic: “Why Armenian Businesses ‘Do Not Want’ to Grow”
  
  Ruben Hakobyan- Co-owner and Development Director of Royal Armenia JV LLC
  Topic: “Trust Built Over Years”
  
  Sanasar Beglaryan- CEO of FLASH LLC, Co-owner of AraratBank and Flash Companies
  Topic: “Coincidences in Business Are Never Accidental”
  
  Adam Kaplanyan- Founder of Alexandrea Winery, Co-founder of Virage Logic
  Topic: “Terroir Is Not Enough: Why Armenian Premium Wine Struggles to Scale and What Must Change”

• 17:10-18:30

  BLOCK 1 — Parallel Professional Sessions

  Trdat II Hall

  Block Topic: Business in an Era of Change — Innovation, Global Opportunities, and the Hidden Side of Reality
  
  Speakers & Topics:
  
  Karen Khachikyan- PhD in Technical Sciences, Founder and Co-founder of International Business and Investment Projects
  Topic: “Innovation in Business”
  
  Ashot Mirakyan- Founder of Mira Trans
  Topic: “Armenia’s Logistics System on the Verge of Change: Border Openings, International Routes, and New Business Opportunities”
  
  Tigran Karapetyan- Director of Soft Papyrus
  Topic: “The Other Side of the Medal: What Is Never Said in Business”

• 17:10-18:30

  BLOCK 1 — Parallel Professional Sessions

  Erato Hall
   

  Block Topic: A New Era of Tourism — From Hospitality Business to Experience Creation
  
  Speakers & Topics:
  
  Matevos Barseghyan- ONE WAY GROUP
  Topic: “Armenia as a Country to Return To”
  
  Arthur Karapetyan- Feel Armenia Premium DMC
  Topic: “Experience Architecture: How to Create Meaningful Experiences”
  
  Vladimir Gevorgyan- GEVORGIAN CONCERN
  Topic: “Hospitality Industry Development Trends in Armenia”
  
  Liana Sahakyan- Go Travel
  Topic: “Key Destinations of 2026: Winners and Those Falling Behind”

• 18:30-19:00

  NETWORKING & COFFEE BREAK

• 19:00-20:20

  BLOCK 2 — Parallel Professional Sessions

  Tigran Mets Hall

  Block Topic: Marketing as an Asset — From Personal Branding to Global Markets
  
  Speakers & Topics:
  
  Sergey Usnunts- Founder of Skill Event Marketing Company, one of the 100 most influential people in the event industry (2024)
  Topic: “Marketing: An Asset or a Budget Black Hole?”
  
  Diana Haroyan- Co-founder and Head of Marketing & Communications at Big Projects
  Topic: “A Business Leader’s Public Image as a Business Asset”
  
  Armen Sargsyan- Founder of Sniper Marketing
  Topic: “Video Marketing: From No Name to International Markets”
  
  Stepan Azaryan- Founder and Creative Director of Backbone Branding
  Topic: “3 Million or 7 Billion: Branding as the Key to Business Internationalization”
  
  Gor Karapetyan- Co-founder of Targeting Marketing Company and Simple Business Academy
  Topic: “LinkedIn 101: Personal Branding as a Global Trust Visa”
  
  Emil Kroyan- Co-founder of Targeting Marketing Company and Simple Business Academy
  Topic: “Data-Driven Marketing: Business Growth Begins Where Opinions End”
  
  Tigran Baloyan- Co-founder of Status Holding Advertising & Branding Agency
  Topic: “Strategic Marketing: From Product Sales to Corporate Monetization”

• 19:00-20:20

  BLOCK 2 — Parallel Professional Sessions

  Ararat 2 Hall

  Block Topic: “Artificial Intelligence and Our Lives” — Round Table Discussion
  
  Speakers:
  
  Tigran Shadunts- Expert in Digital Business Development and Strategic Management
  
  Gegham Azatyan- Co-founder of an International CPaaS Platform, Expert in Global Communication Solutions
  
  Arsen Baghdasaryan- Technology Leader with 25+ Years of Experience, Head of an International Business Cluster
  
  Rem Darbinyan- Technology Entrepreneur, Member of the UATE Board
  
  Artak Gevorgyan- Founder of Business and Technology Projects, Founder of Mantashyants Gyumri Branch

• 19:00-20:20

  BLOCK 2 — Parallel Professional Sessions

  Trdat II Hall

  Block Topic: HR as a Strategy — From Human Capital to Business Results
  
  Speakers & Topics:
  
  Laura Virabyan- Actual Business Partner
  Topic: “The Transformed HR System”
  
  Ani Meruzhani- Magnus HR
  Topic: “HR as a Profit-Generating System”
  
  Lilit Manukyan- TalentLi Solutions
  Topic: “From Human Capital to Talent Management”

• 19:00-20:20

  BLOCK 2 — Parallel Professional Sessions

  Erato Hall

  Block Topic: Armenian Business as an Investment Asset in the Global Market
  
  Speakers & Topics:
  
  Mher Parvanyan- Parvanyan Consulting
  Topic: “From Local Business to Investment Asset: Preparing a Company for Investment”
  
  Hovak Hovakimyan- Director of Freedom Broker Armenia
  Topic: “Global Markets Today: Where the Real Opportunities Are and Where the Bubble Is”
  
  Tigran Mamikonyan
  Topic: “How Top-Tier International Investment Funds Evaluate Armenian Assets”
  
  Hovsep Patvakanyan- Head of the EBRD Investment Council
  Topic: “The Investment Environment in Armenia: Why Invest in Armenia”

• 19:00-20:20

  BLOCK 2 — Parallel Professional Sessions

  Ararat 1 Hall

  Block Topic: Real Estate as an Asset — From Premium Developments to the International Investment Market
  
  Speakers:
  
  Armen Sakapetoyan- Lawyer, Expert in Strategy and Digital Innovation
  
  Arsen Avetisyan- Real Estate Market Analyst and Investment Project Manager
  
  Avetis Khakhamyan- Developer and Creator of Conceptual Projects
  
  Hamlet Khnkoyan- Expert in International Project Development
  
  Arthur Mnatsakanyan-Developer and Market Practitioner
  
  Discussion Topics:
  -How to Turn Real Estate into an Investment Asset
  -Real Demand in Premium and Luxury Segments
  -How to Attract International Investors
  -How the Market Is Changing Under the Influence of Digitalization and New Models
  -How to Buy and Sell Real Estate Through the Right Strategy
  -How Landmark Projects Shaping a Country’s Image Are Created

• 20:20-20:30

  CLOSING SESSION

  -Closing Remarks
  -Appreciation to Participants and Partners
  -Networking Continuation
  -Presentation of the Upcoming Days of Mantashyants Global Business Forum 2026

• 21:00

  Evening Entertainment at Mantashyants Business Lounge

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